Insight & Analysis

Most Curious presents macaroni and cheese…ice cream

Published: Aug 2021

Kraft Heinz and Brooklyn-based Van Leeuwen Ice Cream partnered to make limited-edition macaroni and cheese flavoured ice cream.


In a move that nobody wanted, needed or asked for, Kraft Heinz this month have debuted a Mac and Cheese ice cream collaboration with Van Leeuwen.

Good luck to all US based consumers!

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