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An exceptional leader delivers modern treasury at Arçelik Hitachi

Published: Feb 2025
Adam Smith Awards Asia 2024 logo

Corporate Treasurer of the Year

Overall Winner

Onur Kolat, Arçelik Hitachi

Photo of Onur Kolat, Arçelik Hitachi.

Onur Kolat

Head of Corporate Finance and Treasury
Arçelik Hitachi logo

Arçelik Hitachi Home Appliances is a joint venture (JV) between Arçelik A.S. and Hitachi Global Life Solutions, Inc. that manufactures, sells and provides after-sales service for Hitachi-branded home appliances outside of Japan.

Joint venture creates challenges for treasury

Turkey’s global household appliance manufacturer Arçelik extended its Asia Pacific footprint after a 60:40 joint venture (JV) with Hitachi Global Life Solutions to create Arçelik Hitachi Home Appliances in July 2021.

Along with it came valuable opportunities to enhance efficiency and modernise operations. These included consolidating over 200 separate bank accounts, digitising transactions to reduce reliance on paper-based processes, and streamlining multiple ERP systems to simplify reconciliation. Additionally, optimising payment process for over 500 suppliers with varying payment terms became one of the goals to drive a smoother, more predictable cash flow forecasting process.

In just six months, his team created a new liquidity structure, replaced legacy systems and paper-intensive processes with a modern solution that helped free up US$150m in restricted currencies across APAC.

Onur deserves to be recognised for his leadership in the transformation journey.

Embracing technology

Onur is a strong advocate when it comes to embracing technology to improve productivity. The company had inflexible systems, which included multiple legacy ERP systems across its markets that led to non-standard processes for accounting, file generation, bank reconciliation and cash flow forecasting. Onur is an advocate for change to a modernised single instance ERP system and the use of emerging technologies even though he knew what challenges he would face.

The change drastically transformed internal processing, reduced manual intervention and improved reporting, which led to savings of 2,000 people hours per month for all subsidiaries when put together. Furthermore, it also enables the company to reallocate resources to focus on more strategic activities, as well as revenue generating activities.

A focus on risk management

Onur led the implementation of a robust risk management framework and strategies that are attuned to Arçelik Hitachi’s operations in APAC which has a complex regulatory and economic landscape. This means his role often extends beyond traditional financial management. As the region continues to evolve, Onur and his team have an extended responsibility for managing risk and the impact of regulatory developments on its APAC operations.

  • Operations risk – the digitisation drive led by Onur included implementing a single instance ERP system, which helped reduce paper payments and receipts by 50% in the first three months and mitigated risks of fraud.

  • Foreign exchange risk – he spearheaded the adoption of sophisticated FX algorithms and average strike forwards, revolutionising Arçelik Hitachi’s approach to FX risk management. This strategic move enables more effective hedging strategies, reducing the company’s exposure to volatile currency movements and enhancing financial stability.

  • Regulatory risk – Onur conducted a comprehensive review and update of the department’s policies and procedures that encompassed all areas of risk management. This initiative ensures that treasury operations are aligned to industry best practices and robust controls. An internal regulatory change and reporting repository have also helped keep track of all changes expected by the company to ensure thorough compliance.

  • Receivables and other counterparty risk management – he introduced a receivables risk management strategy, achieving a 98% coverage ratio with instruments such as bank guarantees, LCs and cash collaterals. This initiative has significantly minimised the risk of bad debts and enhances the predictability of cash inflows, strengthening the company’s financial health.

Fostering relationships and sharing knowledge

Onur places a huge emphasis on building relationships. Bank consolidation has given Arçelik Hitachi greater visibility over thousands of transactions monthly, ensuring control and visibility across the region. This has also helped deepen Arçelik Hitachi’s relationships with its key banks. He is an avid supporter of transferring knowledge and has participated in several roundtables for treasury and trade, speaking about Arçelik Hitachi’s transformation and its benefits to ensure his experience benefits other organisations as well.

He is a firm advocate of fostering a culture of knowledge sharing and professional growth and has conducted numerous training sessions internally for the regional treasury and support teams on changes to processes, systems or policies, communicating updates effectively across the organisation.

Demonstrating a commitment to continuous learning and team development, Onur organised FX University seminars covering 13 different topics over six months. These sessions have elevated the treasury team’s expertise in foreign exchange management, fostering a culture of knowledge sharing and professional growth.

Sustainability on the agenda

Onur is driving treasury initiatives to align with the company’s sustainability goals and he was instrumental in implementing sustainable deposits, aligning the company’s treasury activities with its sustainability goals. This move not only reflects Arçelik Hitachi’s commitment to sustainability but also taps into emerging opportunities in green finance.

Onur exemplifies the qualities of an effective leader, having successfully shaped and led Arçelik Hitachi’s treasury transformation in a timeframe that seemed impossible – until it was done. He rallied his team, business and banking partners and put into action the vision for an effective modern treasury that is efficient, data-driven and strategic in approach. The results speak for themselves.

Adam Smith Awards sail

The Adam Smith Awards Asia are the industry benchmark for best practice and innovation in corporate treasury. The 2024 awards attracted 406 nominations. To find out more please visit treasurytoday.com/adam-smith-awards-asia

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